Hyperscale vs Clay
A Clay alternative with no workflows to build
Clay is a tool for building your own data workflows: tables that pull from more than 150 data providers, paid for in actions and data credits. Hyperscale is ready-made. It finds verified leads, researches each one, and sends personalized email and LinkedIn messages, with nothing to build.
At a glance
| Compared | Clay | Hyperscale |
|---|---|---|
| Price | Launch from $167 and Growth from $446 a month, billed annually ($185 and $495 billed monthly). There is a free plan, and Enterprise is priced on request. | Starter $39, Pro $149 and Growth $599 a month, billed annually. Monthly plans are also available. |
| How usage is charged | Two meters: actions for platform usage, and data credits for data and AI from Clay's providers. | One credit balance, used when a lead is found, a message is personalized and a message is sent. |
| Setup | You build the tables and workflows, choosing the data providers and AI steps. | Nothing to build: search, research, writing and sending are built in. |
| Sending | Clay's own email sequencer, or an integration with a sequencing tool. | Email and LinkedIn campaigns, built in. |
| CRM sync | Growth and Enterprise plans. | Pro and Growth plans. |
Clay figures are from Clay's pricing page, checked on . Prices change, so check there for the current figures.
How Hyperscale works
Find the right people
Search by job title, keywords and location, paste a LinkedIn or Sales Navigator search, or upload your own list. Hyperscale checks several lead-data providers for each person's work email and verifies it.
Research each one
AI reads each person's public profile and company, so every message can mention something real about them.
Write every message
AI drafts a message for each person. You can check, edit, rewrite or delete any of them before they go out.
Send and follow up
Campaigns send on your schedule from your own Gmail, Outlook or SMTP mailbox and your LinkedIn account (connection requests, messages and Sales Navigator InMail), with follow-ups. Pause a campaign at any time.
Keep your CRM in step
Export leads as a CSV, or on Pro and Growth, sync them to HubSpot, Close or another CRM.
When Clay may suit you better
- You want to design your own enrichment workflows across 150+ data providers, or bring your own API keys.
- You need HTTP API integrations and webhooks (Growth and up) or data-warehouse syncs (Enterprise).
- Someone on your team has time to build and maintain those workflows.
When Hyperscale may suit you better
- You want outreach running without building tables or choosing data providers.
- You want LinkedIn outreach in the same campaigns as email.
- You'd rather track one credit balance than two meters.
Hyperscale pricing
Starter
$39/mo
1K credits/mo
Pro
$149/mo
5K credits/mo
Growth
$599/mo
50K credits/mo
Prices are per month on annual plans, which save up to 40%; monthly plans are also available. Credits are used when a lead is found, a message is personalized and a message is sent, and you pay only for leads with verified emails. New users who get no replies in their first 30 days can claim 2 more months free under the Performance Guarantee.
Questions
- How much does Clay cost?
- Clay's pricing page lists a free plan, Launch from $167 a month and Growth from $446 a month billed annually ($185 and $495 billed monthly), and Enterprise priced on request. Each paid price combines an actions tier and a data-credits tier.
- Do I need to build workflows in Hyperscale?
- No. You search by job title, keywords and location, or paste a LinkedIn or Sales Navigator search, and Hyperscale finds and verifies the leads, researches them, and writes and sends the messages. You can still check and edit every message.
- Can I bring my own list?
- Yes. Upload a list or a CSV, and Hyperscale enriches it, researches each person and adds them to your campaigns.
Clay is a trademark of its owner. Hyperscale is not affiliated with Clay.